Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure, and your-call-is-important-to-us busy signal. Same old tone, same old lies.
…companies so lobotomized that they can’t speak in a recognizably human voice build sites that smell like death.
Markets consist of human beings, not demographic sectors.
In just a few more years, the current homogenized „voice” of business—the sound of mission statements and brochures—will seem as contrived and artificial as the language of the 18th century French court.
To traditional corporations, networked conversations may appear confused, may sound confusing. But we are organizing faster than they are. We have better tools, more new ideas, no rules to slow us down.
i tak dalej. ale czy ktoś słucha?
tam; i tu – gdzie kochamy, pierwszą miłością, pączkujący kapitalizm…
i nie dostrzegamy, że jego biuroktratyczna, korporacyjna, wszechświatowa struktura bardziej dziś przypomina Międzynarodówkę Komunistyczną niż fabrykę Henry Forda.