update: „Sony isn’t a one-trick pony”
a to już było dawniej:
Apple Accuses Sony (…) of Fudging Walkman Capacity. This cat fight is different, however, as it’s over a market segment that is currently responsible for a big chunk of Apple’s operating profits. It’s good that Apple has attempted to raise awareness of how and why Sony’s 13,000 song claim is misleading — most consumers are not likely to understand the math behind capacity, and won’t look past the marketing claims — and really, anything either company does to raise awareness for their mutual products can only increase sales.
That said, the fact that Apple has taken this step suggests the company is either worried about Sony, or at least recognizes Sony as a threat. That, in our never humble opinion, is wise, and perhaps even uncharacteristic of Apple.
i inny text:
„Certainly there is a belief that great brands will portray this honestly, as we’ve tried to do,” said Joswiak. „Again, it’s a little disappointing that Sony has chosen to do otherwise.”
dość zabawne update 2: Parent’s fight…
Hey Sony, we don’t think you should be running around making a big deal over 3,000 lower quality songs on a player that should have came out in 2001, which only plays the proprietary ATRAC format.
And Apple, we all know you’re dominating the whole MP3 player, selling music thing- but it’s not cool to actually say it like that.
Sheesh, guys. It’s kind of like watching your parents fight.
Greg Joswiak: We’re disappointed that Sony has chosen to mislead folks with a marketing gimmick – we just want to make sure customer have the information so they can make an apples to apples comparison…