brutalny, prawdziwy tekst o debilnym (też nie znajduję innego słowa) uporze Sony i o kretyńskich akcjach (Apple też tu zawiniło z Pepsi) marketingowych; drogich i bez sensu. (Skoro oni z Pepsi – my też; z McDonaldsem, a jakże! nie jesteśmy gorsi…)
właściwie każde zdanie nadaje się do cytowania.
(…) Sony is effectively ignoring about 99% of the mobile MP3 player market here (…)
They they plug in their iPod. Nope doesn’t work.
Frustrated, they call Sony, or write an angry e-mail. The probably polite Sony phone center rep tells the person that they should buy a Sony MP3 player, and the restrictions are right there on page 32 of the fine print. In polite kiss up speech, the nice McDonalds customer is told to get bent.
(…)
Music companies are busy building higher and higher walls, and the company execs are sitting inside rubbing their hands together waiting for the money to flow in(…)
(…)
I see an impending consumer revolt.(…)
ja też.
update : Sony: electronics behemoth – to całkiem ładna nazwa. ale problem jest…
…that the source of the problem lies in Japan, which wants to force products on consumers to buy products by only using standards that people need their special devices to listen to or view. He believes that the debate over which formats to support will continue on past this first wave of new products we’re seeing, and that another contact at Sony, one who deals with high-level executives in Tokyo, told him that the company’s top leadership makes decisions based on what is popular Japan and feels that what they make should be based only on what Japanese consumers like (see MiniDisc). They refuse to pay attention to other trends around the world…
update 2 :
facet o ksywie: Ynoxas ujął to chyba najzwięźlej (choć wielu ludzi już o tym pisało):
It is stunning that Sony would continue to do what noone wants them to do.
Even proprietary fanatics Apple realized you have to bend sometimes. The result? The phenomenon of the iPod. Which is exactly what Sony is trying to get a piece of here, except they are doing it wrong.
Sony has allowed their 2nd rate entertainment division to ruin their first-class electronics division.
……………………………….
być może problem jest zwyczajnie psychologiczny: jak się nosi jedwabne garnitury (koszule, krawaty…), interesują nas wyłącznie: golf i kino, a gdy już jesteśmy w domu, wolimy bywać w jazzowych klubach, gdzie muzyków znamy z imienia i poklepujemy (nie, to chyba zbyt amerykańskie!) po ramieniu – lepiej być szefem firmy, która zajmuje się Szołbiznesem, nie jakąśtam prymitywną produkcją dla zwykłych ludzi.
klasyką gatunku jest tu text w Forbes: Sony has suffered from hubris, the pride that kills. Several years ago, a Sony executive told me that because it no longer had „any real competitors” it must concentrate on its „creative dreams”…
Big company, like a dinosaur, will be eaten up by the ants… – powiedział kiedyś szef Sony Nobuyuki Idei.
ale ile czasu to zajmie?
update 3 (i więcej nie będzie): No MP3 + DRM = No Sale.
via Gen Kanai – thanks!
update 4 (a jednak; to jakieś uzależnienie…):
when You look at the comments about Sony’s Connect in „old” media (i.e. Stereophile) – it’s nice work of Sony’s PR… but:
„Are they going to kill Apple? Absolutely not,” said Van Baker, a vice president at research firm GartnerG2. „If Sony Connect is compared to iTunes, there ain’t no comparison. It’s hard to argue with Apple’s success. Right now, the business model is to use your music to sell your hardware.”
(…)
„No one on the planet dares ignore Steve Jobs,” Doherty said. Consumer electronics-makers like Sony and Panasonic have „a fear of what he sees that they’ve missed.”