Because Sony uses the same 20-gigabyte hard drives across many of its product lines, including computers, it stands to benefit from massive price discounts for buying these devices in volume. „Prices could fall by as much as 50 percent in the next 12-18 months,” Dougherty said.

The Inquirer While there are iPod clones in the market, Sony has considerable amounts of cash, and expertise in this area, which means that Apple could be given a run for its money.
The problem is the new NW-HD1 only plays songs in the company’s proprietary ATRAC format. This is currently unpopular, incompatible with other online stores and cannot play MP3 tunes.

update:
Whoever called Sony unfocused and uncoordinated should be ashamed! Bt at least Sony is targeting the right audiences. The Viao Pocket is for Rich, Stupid people. The NW-HD1 can then cover Stupid. Rich people.

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